求人情報詳細

Head of Mobile Publishing

気になる

掲載日:2016/12/06

※採用企業名は会員のみ表示されます。

年収:1,500万円 〜 1,900万円

勤務地 東京
業種 エンターテイメント > ゲーム
職種 経営企画・事業企画 > 事業企画・統括
ゲーム > プロデューサー ディレクター
ゲーム > その他ゲーム関連

仕事内容

1.	User Acquisition management - Plan and execute all activities related to user acquisition.
2.	Title Launch Marketing - Plan and execute marketing for new title launches.
3.	Sponsored Virtual Goods - Build sponsored virtual goods propositions and present to potential sponsors. Answer for agreed annual revenue targets for this.
4.	Budget control - Monitoring and control marketing spending and return.
5.	Budgeting - Plan and proposals for annual marketing budgets and title by title allocation and adjustments to this based on results.
6.	Reporting - Ensuring complete visibility into online marketing effectiveness with minimal manual effort and revise strategies as necessary. Build reporting around ROI vs Life Time Value analysis.
7.	Relationships - Manage and strengthen external marketing partner relationships.
8.	Business Development - Propose big ideas to significantly increase installs and brand perception.
9.	PR - Handle all PR for our team in cooperation with global PR teams.
10.	Coordinate and share - Coordinate and share knowledge and plans with global marketing function and lead efforts to integrate local operation with global solutions, system and practice, such as CRM system.
11.	Team Management - Manage direct reports of mobile publishing team.

事業内容

スポーツゲームにおいて数々の有名タイトルを保有する外資系ゲームスタジオ

必要な経験・能力

1.	Strong product knowledge, ability to assess pros and cons of a game, hit potential.
2.	Solid understanding of the key success factors of mobile games/mobile publishing in Japan.
3.	Experience based understanding of Japanese mobile market and users.
4.	Market network - key talents, platform providers, channel partners.
5.	Strong direct marketing / mobile marketing / media planning experience.
6.	Proven ability to create strategy and drive execution with customer-centric mindset.
7.	Strong analytical skills, modeling, forecasting, testing, budgeting.
8.	Ability to cultivate extensive network of contacts at all levels.
9.	Strong negotiation skills and communication skills.
10.	Results-oriented leader, entrepreneurial mindset.
11.	Comfortable with ambiguity, able to operate in cross-functional environment with several functions (Mobile, PR, CRM, Product, Creative, Customer Service etc).
12.	Social media experience is a strong plus.
13.	Flexibility, Bias for Action, Innovation.
14.	Sufficient working level spoken and written English.
15.	Hands-on experience launching, marketing and servicing mobile games in Japan, preferably a top 10 game.

この求人情報の担当ヘッドハンター

*** *** *******
"Falling in love with your job" 20年以上の経験と独自のコネクションで皆様の転職をサポート致します。
業界経験年数:16年~20年    勤務地:東京
業種:IT・インターネット / 流通・小売・サービス / メディカル
職種:経営企画・事業企画 / 営業 / IT・インターネット

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三谷岳
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